Well then, assuming that sales is really fantastic, the biggest issue with this location is the access. Already we've high-lighted the problems faced by PJS7 residents due to the Taylors campus. As you can see from the map above (gleaned from the developer's website), the site together with the Taylors campus is land-locked.
The only feasible tenants are probably those attached to Taylors College. It is a tough sell... A 3 bedroom intermediate unit apparently goes for over RM550k. I am not going into the price per square foot yet... at this cost, one has to rent out the whole unit above RM3500 to make ends meet. If rented to students, assuming 4 students live here, it will cost them just around RM900 per head - obviously single rooms cost more. This is beyond the means of most students although admittedly Taylors College has many rich brats. So, this will obviously encourage up to 8 or even 10 students to pack into a unit causing them to be very undesirable neighbours. So families? Slim chance to get families to live here.